One of the benefits of starting your own business is the abundance of learning opportunities. Lately, I’ve been learning about nonprofit and social entrepreneurship; I’ve had several clients in this space, one of whom I’m working with currently.
Today, during my research, I came across an explanatory video from Kiva:
I’m a sucker for good storytelling, even if the story involves animated Pedro from Bolivia. What better way to establish context and generate emotion.
And this is how I came to invest in a dairy cow for a man named Wilson in Costa Rica. A real-life story of micro-ending changing lives.